The Psychology of Shirt Colours (2024)

FAQs

What is the psychology of clothing colors? ›

The researchers found that colors like red and black were more commonly associated with negative feelings. While colors like blue and green evoked feelings of calmness and happiness. That these latter colors are found in nature might be one reason why we tend to find them so comforting.

Color can influence our emotions, perceptions, and even our behavior. For instance, wearing bright colors like yellow or orange can uplift your mood, while darker hues such as black or navy might make you feel more sophisticated or professional.

Red is the colour of confidence and passion, making it a great choice for a first date. Yellow is the happiest of all the colours and usually stimulates joy, while pink is compassionate and fun. For those that are optimistic and adventurous, an orange shirt will help to convey such personality traits.

According to color theory, colors can soothe emotional problems. Also known as chromotherapy or color healing, color theory suggests that specific colors and their frequencies have a physiological and psychological impact on your feelings and behavior.

A person surrounded by yellow generally feels optimistic because the brain releases more serotonin when surrounded by the color yellow.

#1 Color Psychology and Attraction

Either way, the color red gets your attention. A study shows that men or women are attracted to each other by the color red, but for different reasons.

Of the four tested colors, the blue color scheme was perceived as most trustworthy and black as least trustworthy. The results showed that the effects are strong in a statistical sense, but limited in effect size.

Red is generally seen as an extreme color - in all its meanings. It holds strong connotations to love, desire and seduction, while on the other hand also being associated with feelings of danger, anger and violence. It also evokes a sense of energy and instantly grabs attention, thanks to its high visibility.

Neutral colors are the backbone of any wardrobe. Black, white, gray, and brown are versatile and can be paired with any other color on the wheel. They're like the glue that holds your outfits together.

Sidhu and colleagues found that black and red clothing produced the highest ratings of body attractiveness and slimmer body size judgments. In contrast, grey and green clothes produced the lowest body attractiveness and highest body size assessments.

What color shirt is most flattering? ›

One rule of thumb is that colors which create a contrast in brightness with your main skin tone can be flattering. For example, “jewel” tones like ruby or emerald can flatter paler skin, while oranges and yellows can flatter darker skin, no matter what the undertone is.

Black and white are undoubtedly the most popular colors in the industry. Opting for these timeless shades allows you to be simple yet stylish.

Red and orange seem to be the clear winner when it comes to eye-catching colors. These colors tend to stand out and are therefore used on many warning signs or safety equipment. Yellow is another color that comes in a close second to red and orange in popularity.

According to Color Psychologist Angela Wright, there are four primary psychological colors, being red, blue, yellow and green. They each have an effect on the mind, the body, the soul, and a balance between the three, respectively.

Often, blue represents sadness or melancholy, as in Van Gogh's "Starry Night." Alternatively, blue can be used to create a feeling of calm and serenity, as in Monet's "Water Lilies." Picasso's blue period was a time when the artist experimented with blue pigments in his paintings.

Colours for behaviors as well as emotions

White symbolizes purity and innocence. Black symbolises evil or unhappiness. Green stands for envy. Pink address the shades of romance and kindness. Yellow radiates warmth and energy.

There are four psychological primary colours – red, blue, yellow and green. They relate respectively to the body, the mind, the emotions and the essential balance.

Studies have shown that brain receptors affect color choice in humans. We usually prefer certain colors depending on the environment in which we live, the weather, and the amount of light reflected from different objects, and sometimes we remain interested in one color for a long time or lose interest in another color.